Jennifer RobinsonDec 7, 20204 min readWhat NOT TO DO When Launching a Sales Advisory CouncilIf you are in sales enablement, creating a Sales Advisory Council is a critical piece of the alignment puzzle. Why? Because we all know...
Jennifer RobinsonDec 7, 20201 min readHow Alignment Can Help Product Marketers Get Off the Hamster Wheel I had a great conversation with Ashish Jain on Sales and Marketing alignment and dug into some of the challenges and ideas for building...
Jennifer RobinsonOct 22, 20201 min readSales Alignment - Enablement as an Organizational LinchpinThere is a lot of talk across businesses of all sizes today about aligning sales. But what does it look like when sales is NOT aligned?...
Jennifer RobinsonSep 20, 20201 min readSales Alignment – Take the Alignment AssessmentPart 2 Tools: Sales Alignment – Enablement as an Organizational Linchpin In my session at ATD SELL (see the video) I will be discussing...